ABOUT

Our Story

We believe living with effortless style, quiet confidence, and authenticity are the only ways to truly Live Nice—where intention matters—in everything we do, the people we surround ourselves with, and especially what we put on our heads.

Quality and style should never be compromised—they go hand in hand. From fit to finish, every detail counts. So we started to ask why too many hats never live up to the standard we expect from the rest of our wardrobe. Until now.

That’s why we create premium headwear made to elevate the everyday.

For those who live Nice.

MADE WITH INTENTION

What goes on our head should be as Nice as everything else we choose to wear, period. That's why every detail was re-designed and tested to make the Nicest hat you'll ever own.

QUALITY YOU CAN FEEL

Quality you can actually feel—soft fabrics, reliable construction, and thoughtful finishes designed to be the only hat you'll ever wear again.

STYLE FOR EVERYDAY

Versatile by design. Easy to wear, easy to pair, and always on point. Headwear that makes you look better and feel Nice, every time.

Your Starting Lineup

Easy to wear. Hard to forget.

 
Bestseller
The Signature Luxe — Performance Hat The Signature Luxe — Performance Hat The Signature Luxe — Performance Hat The Signature Luxe — Performance Hat The Signature Luxe — Performance Hat
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The Signature Luxe — Performance Hat
Black & Cream
$49.00
Bestseller
The Signature Luxe — Performance Hat The Signature Luxe — Performance Hat The Signature Luxe — Performance Hat The Signature Luxe — Performance Hat The Signature Luxe — Performance Hat
Quick view
The Signature Luxe — Performance Hat
Cream
$49.00
The Catalyst — Performance Hat The Catalyst — Performance Hat The Catalyst — Performance Hat The Catalyst — Performance Hat The Catalyst — Performance Hat
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The Catalyst — Performance Hat
Jet Black
$49.00
The Custom MFG — Performance Trucker Hat The Custom MFG — Performance Trucker Hat The Custom MFG — Performance Trucker Hat The Custom MFG — Performance Trucker Hat The Custom MFG — Performance Trucker Hat
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The Custom MFG — Performance Trucker Hat
Jet Black
$49.00
New
The Foundry — Unstructured Duck Canvas Hat The Foundry — Unstructured Duck Canvas Hat The Foundry — Unstructured Duck Canvas Hat The Foundry — Unstructured Duck Canvas Hat The Foundry — Unstructured Duck Canvas Hat
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The Foundry — Unstructured Duck Canvas Hat
Root Beer Float
$49.00
The Foundry — Unstructured Duck Canvas Hat The Foundry — Unstructured Duck Canvas Hat The Foundry — Unstructured Duck Canvas Hat The Foundry — Unstructured Duck Canvas Hat The Foundry — Unstructured Duck Canvas Hat
Quick view
The Foundry — Unstructured Duck Canvas Hat
Blacktop
$49.00

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